MREF Milestones

MREF Everyday Hero Award

The Marketing Research Education Foundation (MREF), will be bestowing the Everyday Hero Award at the Marketing Research and Insight Excellence Awards – powered by Quirk’s. This award is given to a researcher who is making a difference in or outside of their community but who may not be getting the accolades they deserve.The Award Gala will be held Monday, November 18th at the Edison Ballroom in New York City. Nominations are open until July 31st – so let us know of someone you feel is deserving.

MREF to Bestow the Philanthropic Company of the Year Award

The Marketing Research Education Foundation (MREF), will be bestowing the Philanthropic Company of the Year award at the Marketing Research and Insight Excellence Awards – powered by Quirk’s. This award is given to a marketing research company that leads by example in the giving of time and financial resources in relation to the size of their organization.The Award Gala will be held Monday, November 18th at the Edison Ballroom in New York City. Nominations are open until July 31st – so let us know of companies you feel are deserving.

MREF adds two research executives to its board of directors

SAINT PAUL, Minn., Sept. 12, 2018 – The Marketing Research Education Foundation (MREF) has announced the addition of two seasoned research executives to its board of directors: Susan Waltman, Ipsos global president, and Tim Urmston, founder and CEO of Seek Company. The addition of Waltman and Urmston brings the total number of board members to seven.

Susan Waltman joined Ipsos in 2008 as SVP, U.S., Ipsos Understanding UnLTD. She was promoted to global president in 2010 and has a current scope covering strategic partnering clients across 85 countries. She has a nearly 30-year career in research, innovation, marketing and general management spanning consumer goods and health care. Previously, she worked for P&G, Bristol-Myers Squibb, ConAgra Foods and Coca-Cola. Waltman has a bachelor of science degree in chemical engineering from the University of Alabama.

“I am thrilled to join the MREF and help advance their mission in educating children worldwide,” says Waltman. “I look forward to working with the other board members to gain recognition for the foundation and help provide resources and funding for children’s education.”

Tim Urmston started Seek Company in 2000 after spending seven years with Procter & Gamble as a product researcher. As founder and CEO of Seek Company, Urmston has made it his mission to help companies immerse themselves into the lives of consumers to gain better insights. Along with research experience, he has over a decade of volunteer experience, starting a church on the West Side of Cincinnati and acting as a coach and teacher for the Taylor High School football program. Urmston has an MBA from Xavier University.

“The MREF is a natural fit for me,” says Urmston. “My passion lies in education and I’m happy to be a part of an organization that advocates for children to receive the best possible education, no matter their economic background.”

MREF 2018 Quirk’s Event Pledge Drive

MREF announces a pledge drive at the 2018 Quirk’s Event to raise $20,000, an event with over 70 workshops, 90 exhibitors, and 1,200 attendees.

Current companies that have pledge include:

The Ignite Collective

Askia – Software for Surveys

Telepoll

Confirmit

MarketVision Research

RTi Market Research and Brand Strategy

Voxpopme

Soapbox Sample

Schlesinger Group

E-Tabs

ProdegeMR

Fieldwork

Issues & Answers

Benenson Strategy Group

WIZER

MREF to Support the Joseph School Class of 2029

The Marketing Research Education Foundation is proud to announce that it will be sponsoring the incoming class of first graders at The Joseph School in Cabaret, Haiti. The mission of The Joseph School is to educate the future leaders of Haiti. The MREF is proud to support the class of 2029 and help them through their 12 years of education at The Joseph School. The annual donation will help provide teachers, school supplies and uniforms. Contact the MREF to make a donation or to visit the school.

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